THE RAGA STORY
BORN IN INDIA, RAISED IN VENICE BEACH. WEAR YOUR TRUE COLORS.
In 1976, Krishan Chaudry opened a boutique on Windward Ave in Venice Beach. He dreamed of designing collections that would blend the worlds of his Indian heritage and Los Angeles home. In 2012, he launched RAGA with his family.
After apprenticing under his father, Sahil Chaudry launched RAGA MAN in 2018.
Just as the Chaudry family found their way showing their true colors, RAGA aims to celebrate multiculturalism and reveal your true colors.
Making a mark on your wardrobe
At the crossroads of multiculturalism and fashion is a brand that is leaving a colorful mark on your wardrobe this summer.
RAGA reimagines classic silhouettes with vibrant textiles and beautiful bohemian prints, inspiring authentic self-expression. The first-generation Indian-American label offers vintage-inspired womenswear and menswear apparel evoking a vibe that blends East and West effortlessly. Just as the Chaudry family created their life by wearing their true colors, RAGA aims to reveal your true colors.